Discover the Many Branches of
Specialization to Explore
What is image consulting? At its core, image consulting is about identifying how you want to be perceived and developing the skills and strategies to project that image.
The image consulting industry offers various specialties, such as a tree with many branches. Each branch represents a unique personal and professional image management dimension you can explore and cultivate based on your interests, strengths, and client needs.
To build a sustainable and successful career in image consulting, focus on areas that align with your passion and expertise—while staying open to expanding into new branches as opportunities arise.
Select Your Core Focus
When launching your image consulting journey, begin with the branch that resonates most with your personal experience and professional passion. This area becomes the foundation of your brand and expertise.
As you grow and evolve, client inquiries or emerging trends may pull you toward new specialties. When that happens, consider expanding your knowledge through training or collaboration. For example, if a client seeks media training and your strength is in personal image, you could provide the image component and partner with a media coach. This creates a seamless, full-service experience for your client while enhancing your credibility. Collaboration often leads to a competitive advantage!
Explore the Branches of Image Consulting Expertise
Use the checklist below as a visual guide to the many dimensions of image consulting. These categories may overlap, as many skills are applicable across multiple settings. Identify the areas where you excel and consider where you might expand or collaborate. Feel free to add your specialties based on your unique background.
-
Color Consulting
- Personalizing Color (analyzing eyes, skin, and hair to determine best palette)
- Color Psychology Messaging
- Effective Color and Pattern Combinations
- Fashion Styling
- Body Line Analysis (proportion dressing)
- Personal Shopping
- Closet Inventory
- Wardrobe Planning
- Capsule Wardrobe Development (using a Cost-Per-Wear formula)
- Accessorizing
- Cosmetology
- Hair Design
- Makeup Art
- Skin Care
- Spa Treatments
- Professional Presence
- Executive Image
- Dress for Success (Power Dressing)
- Body Language Messaging
- Posturing Confidence
- Business Etiquette
- Office Behavior
- Professional Interactions
- Business Relationships
- Business Meal Meetings
- Networking: Mix & Mingle Skills
- Social Media and Technology Etiquette
- Protocol
- Corporate Engagements
- Diplomatic Relationships
- Celebrations and Ceremonies
- Cross-Cultural Sensitivities
- Meeting Protocol
-
Communication Skills
- Voice Delivery
- Media Relations / Speechwriting
- Speaking Style and Clarity
- Conversation Development
- Personal Brand PR
- Virtual Presentation Skills
- Social Etiquette and Manners
- Behavior Expectations
- Enhancing Social-Ability
- Special Occasion Etiquette (e.g., weddings)
- Prom and Graduation Etiquette
- Social Engagements
- Dining and Entertaining
- Children and Teen Manners
- Self-Esteem Development
- Self-awareness insights
- Interpersonal Skills
- Overcoming Obstacles and Gaining Control
- Mindfulness Management
- Declaring an Intention
- Cultivating Gratitude
- Reciting Affirmations
- Stimulating Visualization
- Generating Kindness
- Sharing Wisdom
- Practicing Spirituality and Faith
Define and Stay True to Your Unique Focus
With so many branches available, it’s vital to define your niche. My focus includes:
- Professional Presence
- Business Etiquette and Protocol
- Mindfulness Management
I’ve established a strong and authentic brand by staying rooted in these core areas. When other needs arise, I collaborate with trusted professionals to ensure my clients receive well-rounded guidance while staying aligned with my expertise.
Grow Your Career Like a Tree
Your image consulting career, like a tree, needs nurturing, grounding, and time to grow. Each new skill, partnership, or insight becomes another branch supporting your development. As your roots deepen and your branches expand, you’ll gain the ability to inspire, support, and empower others in their image journeys.
What new areas would you like to explore or add to this list?
Please share! Let’s grow together.
